Shell Advance Nationwide Roadshow Kota Kinabalu
SHELL Advance, Malaysia’s leading motorcycle engine oil, kicked off its inaugural “Outride Anything” brand campaign, alongside the launch of Shell Advance Nationwide Roadshow, in Kota Kinabalu, Sabah last week.
The nationwide roadshow, including Sabah and Sarawak, will run from July 7 until Oct 29, 2017.
It will be held at various popular bikers’ hangouts such as bike workshops, shopping malls and hypermarkets with plenty of amusements and goodies, including tickets to the 2017 Shell Malaysia MotoGPT! Visit www.shell.com.my/advanceroadshow for the complete list of locations.
During the roadshow, any Shell Advance Ultra, AX 7 and AX 5 products purchase entitles the buyer to participate in the roadshow contest where five customised Shark helmets worth RM1,250 each could be yours!
Those who also purchase any Shell Advance product during the roadshow are eligible to participate in a bike simulator time trial. Top ten participants with the fastest times at every roadshow location will win two tickets to the 2017 Shell Malaysia MotoGPT!
To win instant exciting prizes, visitors on the roadshow need to strike dramatic poses on a superbike in the special “elbow down” challenge and upload the photographs on social media to qualify for a spin at the Shell Advance “wheel of fortune”.
This year’s Shell Advance nationwide roadshow aims to upgrade the skills of motorcycle mechanics.
Registered mechanics who successfully complete the entire eight modules by Sept 30 will be incentivised with two tickets to the 2017 Shell Malaysia MotoGPT and certification from Shell Malaysia.
The training is part of the exclusive Shell Advance Masterclass series that guide mechanics on how to properly maintain nine key components of a motorcycle.
According to Shell Lubricants Marketing Manager - Malaysia and Singapore, Alex Lim, the company planned to help upgrade the skills of some 2,400 mechanics, many of whom were self-taught or learned on the job.
“As the lubricant market and technology leader, we at Shell believe that our investment in this programme would benefit the entire value chain as it creates a pool of professionally trained and certified mechanics. Bikers will enjoy better service, workshop owners can grow their business through better customer satisfaction and the mechanics themselves can look forward to more rewarding careers,” he said.
At selected locations, a professional trainer will be conducting “live”’ training sessions to help mechanics from Shell Advance’s network of partner workshops to upgrade their expertise.
About Shell & Teck Guan Sdn Bhd – www.tg-shell.com
Please Click Here for more info.